About us

My name is Michael and I have made from clubbing my living. Back in the day I used to go to clubs quite often, like extremely often and it was great. After a while I tried looking more about the magic of clubs, why did one club have great business while another already closed after one year.

One of the things is of course luck, but it has a lot to do with your own mindset and power to be innovative. There is no time to relax, kick back and hope your money will still come in. Not with any business for that matter..

I’m now a professional so-called company doctor for many clubs all over Europe and have been in the largest ones in Ibiza to the smallest ones in Gronigen. It’s an extraordinary world which you shouldn’t underestimate.

I make this blog just to show you that there goes a lot into it then just playing loud music.